Specialized Real Estate Group focuses on the development and management of multifamily properties in Northwest Arkansas. We are changing the way Northwest Arkansas thinks about apartment rental.
• Our properties are best in class, delivering great value for the price.
• We are committed to infill development, creating quality living environments in walkable locations.
• We are rooted in Northwest Arkansas.
• We work to facilitate a true sense of community within each of our properties.
• We provide professional and responsive customer service.
• We work with local architects to give our projects fresh and distinctive design.
• We are committed to green and healthy construction, including the use of Low-Impact Development (LID) strategies and non-toxic paints and finishes for healthy indoor air quality.
We are guided by the interconnected values of People, Planet, and Prosperity as we create value for renters and property owners alike.
First and foremost, we succeed by making our customers happy. We maintain secure, well-cared for facilities that are best-in-class, and our customer service is professional and prompt. We take pride in offering generous amenities for the price and beautiful outdoor spaces.
We are the leading developer of LEED-certified green built multifamily projects in Arkansas. We are especially proud of ECO Modern Flats, which is the greenest—and most accoladed—apartment community in Arkansas.
The third pillar of sustainability's triple bottom line is prosperity. Because of our strong commitment to customer service and stewardship, our projects yield a strong return on investment—not just for direct investors, but for the neighborhoods and communities in which they are located.
Specialized Real Estate Group focuses on opportunities for infill development. Infill projects strengthen the fabric of our community by replacing dilapidated properties with high-quality higher density development. More and more cities are calling for infill development, but it presents challenges to developers. It is much simpler to build a sprawling multifamily complex on previously undeveloped land at the outskirts of a city, but the long-term value of infill development outweighs short-term convenience. Infill works against urban sprawl and the traffic headaches that come along with it. By locating within developed neighborhoods near a city’s core, infill developments are intrinsically more walkable. Adding residents to downtown areas supports existing businesses and encourages small business development. Infill particularly makes sense in light of expanding enrollment numbers at the University. The University of Arkansas has grown by ten thousand students in the past ten years. This growth has had an impact on our community, as more students have sought housing further and further from campus. Neighborhoods which were once homes to families have become seas of student rentals. The competitive rental market in Fayetteville has pushed students to look to surrounding communities for places to live, increasing the number of cars on the road. Purpose built student housing in infill locations puts students in walking distance of classes and services and pulls them out of single-family neighborhoods and the fringes of town. By partnering with local architects, our projects are distinctive, artfully designed, and built to stand the test of time.
Specialized Real Estate Group’s property management division is MC3 Management. In the properties we manage, we consistently deliver greater occupancy and income. We understand the Northwest Arkansas rental market, and we connect with young professionals, families, students, and newcomers. We are constantly innovating, adopting new marketing tools and strategies to reach an evolving market. MC3 Management is proud to lead the industry in serving the Spanish-speaking community, a key demographic in Northwest Arkansas. Our marketing capabilities combined with efficient maintenance and consistent customer service makes MC3 Management a leader in property management
Developed in partnership with Sterling University Housing. Purpose-built design groups 637 bedrooms in 4-bed suites. Green design includes a hidden parking deck, landscaping with native plants, energy efficient appliances, and non-toxic paints and finishes. Opening Fall 2013.Visit Website
Brookhaven is a 472-unit complex with expansive greenspaces. Our transformation of this large underperforming complex included a focus on tenant safety and a marketing push including rebranding. Our management has increased tenant satisfaction and profitability.Visit Website
We envisioned and managed a complete renovation and rebranding of a 96-unit mid-century complex. ECO has become the greenest--and most accoladed--apartment development in the state.Visit Website
Under our management, with targeted improvements, strategic marketing, and attentive customer service, the duplexes of Plantation Laura enjoy higher occupancy and a more stable tenant base than many similar properties in the neighborhood.Visit Website
We oversaw a $1M renovation that turned this complex from an eyesore to a pleasant place to live with high occupancy and low turnover.Visit Website
After the real estate downturn, this property was languishing with low occupancy rates. Within four months our management, the property was at full occupancy. With a full year's record of solid performance, the property owner was able to sell this property despite a challenging market.Visit Website
Green-built headquarters reflect company values
Our new office building, now under renovation at 15 N. Church Street in Fayetteville, reflects the modern green design of our residential projects. The 7500 square foot building was once a storage complex for a brick manufacturer, and later served as a television studio. The renovation adds new insulation, a white TPO roof, natural lighting and rainwater cisterns, as well as other energy-saving features. It will also have a green screen similar to the one at ECO Modern Flats and permeable paving planted with grass. The project is registered for LEED certification and we expect the highest level of certification.
The newly renovated building will also house our friends at modus studio and their prototyping and fabrication wing, modus shop. We have leased the space with street frontage to a barber shop. The renovation also adds a second-story space and a rooftop terrace with city and mountain views. Our location one block from the historic Fayetteville Square and near the Razorback Greenway will allow us to easily walk and bike to many of our project sites, City Hall, and other downtown destinations. We plan to open our new headquarters building on June 1.
Here’s modus studio’s rendering of the completed project:
Our design team and community members gather to learn about preventing bird/building collisions
Did you know that as many as a billion birds are killed each year after colliding with windows? The design team for our new student apartment project on West Center is working to make sure that our projects are friendly to birds. Our team recently got together at modus studio for a webinar on Bird-Friendly Design presented by Dr. Christine Sheppard of the American Bird Conservancy.
We learned about the way birds see their environment and the many ways that windows, glass doors, and glass railings can be a hazard. Dr. Sheppard also shared useful guidelines for designing a bird friendly building facade.
Joining us for this training were Joe Woolbright of Ozark Ecological Restorations and Megan Dale, City of Fayetteville Urban Forester.
If you’d like to know more, check out the American Bird Conservancy’s resources on birds and collisions.
For more information about our services, please feel free to contact us by phone or fill out the form below and we will get back to you as soon as possible.
Specialized Real Estate Group
P.O. Box 33
Springdale, AR 72764-0033
After June 1:
15 N. Church Avenue, Suite 103
Fayetteville, AR 72701
Phone / FAX
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